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5 Real Good Reasons To Revamp Your Website

If only our websites had expiry dates like food it would be so much easier to know when to throw out the old and start afresh. There are a number of things that can get stale about a website – and numerous reasons why…

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Why Every Business Needs Business Process Management

Put quite simply, in order for a business to become and remain successful and competitive, they must continuously improve their processes. Failure to do so usually results in higher costs, lower revenues, fewer satisfied customers and less motivated employees. If your business has made…

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5 Ways to Make Your Social Media Posts More Memorable

Are you using trial and error to gauge whether the posts on your social sites are working? Are you sure your readers aren’t losing interest? Here are 5 keys to making your social media posts more memorable: Simplicity – Include only the most essential information…

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Stress Reduction Skills for Professionals

Do you sometimes feel like you have very little control in your job, but people rely on you to work miracles? Yes? And how often do you find yourself feeling stressed out by that? Having little control but lots of demands is a common…

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The 10-step process to blogging

Is there a process to blogging? Yes, absolutely, there is a process to blogging, especially if your intention is to do it well. Whether you are blogging to make money, or simply to share ideas on a topic you are passionate about with no monetary…

Attract and Convert Customers Be More Productive Become a Better Marketer Build Your Brand Build Your Business Increase Engagement Strategic Planning

Attracting Customers B2B Marketing Build your business Building Your Brand Business Growth Marketing Strategy Social Media Strategy Successful Businesses

Updating customer data (it is tedious, but someone has to do it)

Updating customer data is critical to successful sales and marketing. In the USA alone (according to Dun & Bradstreet): ⇒ A CEO changes every minute ⇒ A business changes name every 2 minutes ⇒ A business closes every 3 minutes ⇒ A new business…

Attract and Convert Customers Become a Better Marketer Build Your Brand Build Your Business Increase Engagement Strategic Planning

Attracting Customers B2B Marketing Build your business Building Your Brand Business Growth Marketing Strategy Social Media Strategy Successful Businesses

Branding Consistency (and why it matters)

Time and time again when I see ‘businesses’ posting content on social media that has no brand identity or consistency, it makes me cringe. I question whether they are a legitimate business at all. Now, that’s from the perspective of a marketer. However, admittedly…